Kentlaw Energy E-mail campaign generates more than 300% in leads "
300%
Increase in leads.
100% +
ROI - Return In Investment
30%
Revenue Growth
The Customer
Kentlaw Energy is an energy, water and waste resource management company.
With the rising demand for energy solutions in the chemicals, manufacturing and independent power producers, they provide management solutions in these industries and more.
The Challenge
Kentlaw’s branch for air quality control relied on traditional and conventional practises such as advertising on social media and their database through physical methodologies
They had no formal-marketing driven lead generation process and did not have a platform to attract, nurture and convert leads through digital processes.
Compliance is a requirement in the air Quality sector and with many deadlines looming, they needed a way to get the message across that they offer services to ensure plants become compliant